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Higher Logic Blog

Man submitting an online submission form

5 min read

Tags: HL Product Updates, Member Engagement

Digital Transformation Can Start Small and Have Exponential Impacts


In today’s landscape, it's so important to streamline staff workflows and deliver easy member experiences online. Learn how you can facilitate digital transformation.

Kelly Whelan
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Setting up gamification in your online community

6 min read

Tags: Community Strategy, Member Engagement

Gamification for Your Online Community: Fun Ways to Engage Members


As an association professional or community manager, gamification can help you bolster member engagement within your online community.

Laura Layton
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4 min read

Tags: Association Strategy, Member Engagement

The Biggest Change in Member Engagement Since Marketing Automation


Personalization has become a key component in how we communicate with members. Learn how you can use data, AI and automation to improve member engagement.

Dave Will
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membership team planning community personas

6 min read

Tags: Community Strategy

Distinguishing Your Online Community Personas


Community personas help you understand your community members, and come up with ways to engage and support them. Learn how to plan yours!

Erin York
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woman listening to podcast about volunteering and mentoring

8 min read

Tags: Association Strategy, Member Engagement

Mentoring & Volunteering Programs Offer Emotional and Career Value for Members


In a recent episode of the Member Engagement Show, Higher Logic Sales Engineer Emily Stamm discussed how offering mentoring and volunteering programs can increase member engagement for associations.

Kelly Whelan
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association members networking in-person

6 min read

Tags: Association Strategy, Member Engagement

Using In-Person Events to Boost Association Member Engagement


In-person events are still an important avenue for connecting with your association members. Learn how to use your events to foster member engagement.

Drilon Gojani
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woman setting up online community design for member engagement

8 min read

Tags: Association Strategy, Member Engagement

Good Online Community Design Maximizes Member Engagement


In a recent episode of the Member Engagement Show, Martha Jack, Higher Logic's Director of Design Services, delved into the crucial role that community and web design plays for associations and member engagement.

Kelly Whelan
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team reviewing email benchmarks

7 min read

Tags: Association Strategy, Marketing and Communications

2023 Email Benchmarks for Associations: A Guide to Enhancing Your Membership Marketing Outcomes


Check out this year's email marketing benchmarks specifically for the association industry.

Kelly Whelan
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woman working on email marketing on computer

4 min read

Tags: Marketing and Communications

Avoiding Spam Traps: How to Safeguard Your Email Deliverability


Spam traps can damage your email campaigns, causing poor email deliverability and tarnishing your sender score. Learn how to avoid them.

Alison Donato
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