Three Fintech Startups Making Waves at Web Summit 2016, Lisbon

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On November 7th, some of the most innovative startups in the world gathered in Lisbon, Portugal for the annual Web Summit conference. The special thing about this conference, is that it allows startups, founders, and entrepreneurs to showcase their latest innovations and ideas.

It’s a great place to learn about what’s right around the corner, and this is especially true in the exciting world of Fintech. That’s part of the reason we attended Web Summit, to get a sense of some of the most exciting startups that are changing the game. Continue reading

The Anatomy of a Rockstar Community Manager

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Considering how crucial the community manager’s role is, it’s maddening how some businesses are slacking off during their screening process when hiring their community managers.

I mean, think about it. Your community managers are sometimes the only people that stand between you and your disgruntled customers. If they aren’t competent enough to de-escalate situations where your customers are fuming with anger, your customers can easily rant about their frustrations about your, which can quickly snowball into something destructive for your company. Continue reading

A Match Made in a Frying Pan? 3 Crucial Tips for Increasing Your Sales with Online Community

week-of-nov-21st-2From celebrity chefs to frat guys with far too much time on their hands, it seems everyone is lauding bacon as a culinary miracle. While enthusiasm for the salted, cured meat is currently running high, brand loyalty is another matter altogether. Bacon eaters are fickle; the name on the package merely a formality in their pursuit of crispy fried deliciousness. Continue reading

The Secret Sauce to Skyrocketing Your Community’s Growth

week-of-nov-21st-1The secrets to turning a ho-hum community into one with members that are actively engaging and growing in numbers aren’t as complicated as you’d think.

With the right strategies in place, you’d be able to grow your community to the next level, all without having to burn billions of dollars out of your marketing pocket.

If you are sick and tired of seeing your community stagnate and are desperate about growing your group in numbers, then allow me to share with you these two tips that can help you with just that. Continue reading

Making Your Game Community Feel Authentic

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As gaming continues to embrace functioning as a service industry, it’s increasingly important to put time into nurturing your game’s community. By investing time into your community at an early stage, it’s possible to quicken its growth and retention rate, and utilize its ability to spread visibility.

There are plenty of different ways to create a community for your audience and each game will require a specific approach, but how do you create a highly engaged community? Continue reading