[Product] New Vanilla Feature - Category Following

Posted by Adrian Speyer on Apr 18, 2018 8:18:00 AM

2 minute read

Recently we released version 2.6 of our platform. Not only were there a few improvements and fixes that were included, but also a cool little feature we call Category Following, of which I shall go in more detail in this blog post.

What is Category Following?

When online communities grow, you begin to have numerous categories or a category can become so distinct, it becomes a community of its own. How can we solve this? This is where Category Following can become helpful.  Here are just some of the benefits:

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Topics: Product

[Finance] Community Management is the Front Line of Trust with Banking Customers

Posted by Bradley Chalupski on Apr 17, 2018 9:06:22 AM

3 minute read

 

Although it may be uncomfortable to hear, one of the biggest challenges facing the modern banking industry is a simple one — the lack of trust.

When it comes to winning customers, trust is one of the most important things that any industry or brand can have. And yet as recently as 2016, research showed that more than half of Americans have never trusted a financial institution enough to recommend it to friends and family.

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Topics: Fintech

[Gaming] 5 Characteristics of a Great Gaming Community

Posted by Charles Owen-Jackson on Apr 16, 2018 9:53:48 AM

3 minute read


Maybe you’ve just released a fantastic game that’s the product of years of hard work and no small amount of monetary investment. Or, perhaps, you’re trying to raise the funds to turn your vision into a reality but no one seems to be taking notice of your effort.

If this sounds familiar, then it’s time to start thinking about the power of communities in the world of video games.

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Topics: Gaming

[Community] How to Consolidate your Digital Marketing and Community Management Efforts

Posted by Bradley Chalupski on Apr 13, 2018 9:45:52 AM

4 minute read

In a world where everyone’s talking about the benefits of digital marketing, it can be easy to forget the pitfalls. Although digital marketing is an essential tool for modern businesses to forge personal connections with customers in the way they expect and deserve, it does have its limitations.

In fact, these limitations are the reason overreliance on digital marketing can cause blind spots. And one of the most common blind spots is community management efforts.

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Topics: Community, Marketing

[Community] Avoid Having Your Community Held Hostage By Facebook

Posted by Adlai Salcedo on Apr 12, 2018 9:23:07 AM

4 minute read

If there’s one thing community managers fear the most, it’d have to be having their communities vanish. This is one of many risks that community managers face when they host their communities on platforms they don’t own, such as Facebook.

Since the unravelling of #DeleteFacebook, community managers who host their communities on the platform have been exponentially searching the internet for alternatives to decrease risks of vanishing, data leaking, and uncertainty of the future of the platform.

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Topics: Community

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