David Dumas

Recent Posts

Keeping Your Online Community Safe

Posted by David Dumas on May 18, 2017 8:15:30 AM

7 minute read

People join online communities for a number of reasons. Whether they’re looking to interact with a brand, proclaim support for a political or social cause, or connect with individuals who share a common hobby. Part of a community manager's (CM) job is to ensure that the forum is a safe and enjoyable place for members to interact.

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Topics: Community, Product, News

5 Keys to Crowdsource Your Innovation Process

Posted by David Dumas on Apr 26, 2017 8:00:52 AM

4 minute read

I’m willing to bet that if I told you I had a way to predict the next big thing your customers want before your competition does, you’d sign a blank check for that ability. Because you know innovation is just that important. Whether it’s the next hottest video game, or a new snack item, companies stand to make - or lose - millions when trying to find their next innovative idea.

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Topics: Support, News

Why Great Product Feedback Depends on Passionate Customers

Posted by David Dumas on Apr 11, 2017 8:00:10 AM

3 minute read

Businesses will often wonder about what the benefits are of a community forum built around their brand/product. Typically, businesses don’t outright “sell” their wares through their online forum, so the question becomes:What’s in it for us? How will this benefit our bottom line?”

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Topics: Support

Drive More Traffic to Your Forum by Using These SEO Tips

Posted by David Dumas on Apr 4, 2017 8:59:26 AM

3 minute read

When you think of search engine optimization (SEO), chances are optimizing a forum is not the first thing that comes to mind. Indeed, most SEO strategies are aimed at increasing website page ranking. However, many of these practices (and a few new ones) can aid to increase the visibility and success of your forum.

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Topics: Community, Marketing, News

Community Engagement: Using Gamification as a Rewards Strategy

Posted by David Dumas on Mar 21, 2017 8:00:00 AM

3 minute read

Everyone likes to have their loyalty rewarded. While there are many ways to reward loyalty, some are simply more effective than others. At work would you rather get a firm handshake for your hard work? Or would you want something that gives recognition of your hard work?

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Topics: Community, News

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