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Carrie Melissa Jones

Carrie Melissa Jones is a community leader, entrepreneur, and community management consultant who has been involved with online community leadership since the early 2000s. As the founder of Gather Community Consulting, she consults with brands to build and optimize communities around the world.
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Recent Posts

7 Key Areas to Focus Your Online Community Renovation Efforts

Posted by Carrie Melissa Jones on Dec 6, 2018 1:00:00 PM

10 minute read

Communities are living, breathing, evolving structures. That’s why building communities is both exhilarating and frustrating: communities can never be perfected. There will always be more work to do. Building a community therefore involves controlling chaos - managing disparate expectations, refining our work every step of the way, and listening to and evolving alongside our members.

Yet despite the often-chaotic nature of our roles, there are still ways to make our work more organized and effective. Want to control some of the chaos of building communities? The Community Renovation Model will help you do just that.

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Topics: Community

How and When to Acknowledge Your Community Members' Contributions

Posted by Carrie Melissa Jones on Oct 25, 2018 10:56:11 AM

6 minute read

 

 

How would you feel if you’d been a member for a community for years, but then started to suddenly feel disconnected from that community? In countless communities, it’s the most senior members who often feel the least sense of community.

So the question that community managers should be asking is, why is that?

Do you have a specific strategy for acknowledging your community members? If not, it may be time to think about how you want to demonstrate your gratitude.

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Topics: Community

How to Conduct Community Member Research Interviews

Posted by Carrie Melissa Jones on Oct 9, 2018 7:39:00 AM

5 minute read

In order to build a successful community, you must first understand your members. That idea seems obvious but explains why many communities fail. Often, creators build a community to serve only their needs and hypothesize about what members will get out of a community, and the community’s purpose and programming do not resonate with members.

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Topics: Community

Inspiration for Mediating Conflict in Your Community

Posted by Carrie Melissa Jones on Sep 26, 2018 7:31:00 AM

4 minute read

 

 

Conflict is inevitable in any community. Yet many organizations still fail to plan for how to mediate conflict and tension. It’s important that we do: when you let conflict fester and turn into a full-blown crisis, it can destroy the community you’ve worked so hard to build.

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Topics: Community

[Guest Post] Community Commitment Curves: What They Are & How to Use Them

Posted by Carrie Melissa Jones on Aug 9, 2018 8:40:31 AM

7 minute read

“How do you keep community members engaged?” Though this is one of the most common community questions, the answer is always frustrating and unsatisfactory: “It depends.”

There may not be one singular approach to engaging all communities, but there is a framework to structure engagement for your specific community.

It’s called the Community Commitment Curve.

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Topics: Community

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