The key components of your community’s foundation are its vision and mission. Those sound simple enough, right? You’ve likely seen vision and mission statements plastered to the walls of offices, in libraries and museums, and even on the entrances to shopping malls.
How would you feel if you’d been a member for a community for years, but then started to suddenly feel disconnected from that community? In countless communities, it’s the most senior members who often feel the least sense of community.
So the question that community managers should be asking is, why is that?
Do you have a specific strategy for acknowledging your community members? If not, it may be time to think about how you want to demonstrate your gratitude.
If you love to read new books to inspire your community work, then 2019 was an incredible year. So many new books arrived that talk about community and community-building work. To help you gear up for some fun and productive 2020 reading, I put together my top 5 recommended books for community managers this year. These also make great gifts for your team or colleagues! Enjoy!
Over the last two years, I’ve been tracking community investments of the top 50 companies out of the Fortune Global 500. Fortune Global companies are the largest companies in the world, ranked each year by Fortune magazine. Fortune creates the list by ranking public and private companies that report annual revenue figures to their government each year for the corresponding fiscal year.
The work of online community building may be an art, but it can still benefit from a foundation in science. There are theoretical foundations for our work, especially among research of interpersonal (one-to-one) and group communication.
Let me clarify that theories are just that: theories. They are not hard rules, or facts. They are not necessarily true in all circumstances. However, theories give us a lens through which we can view a phenomenon in our community, explain it, and design communities more thoughtfully. Knowing a handful of group and interpersonal communication theories will help you to create more member-centric online spaces.