Carrie Melissa Jones

Carrie Melissa Jones is a community leader, entrepreneur, and community management consultant who has been involved with online community leadership since the early 2000s. As the founder of Gather Community Consulting, she consults with brands to build and optimize communities around the world.
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Recent Posts

3 Communication Theories for Online Community Builders

Posted by Carrie Melissa Jones on Oct 29, 2019 8:00:00 AM

7 minute read

The work of online community building may be an art, but it can still benefit from a foundation in science. There are theoretical foundations for our work, especially among research of interpersonal (one-to-one) and group communication. 

Let me clarify that theories are just that: theories. They are not hard rules, or facts. They are not necessarily true in all circumstances. However, theories give us a lens through which we can view a phenomenon in our community, explain it, and design communities more thoughtfully. Knowing a handful of group and interpersonal communication theories will help you to create more member-centric online spaces.

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Topics: Community

17 Ways to Take Care of Yourself

Posted by Carrie Melissa Jones on Sep 24, 2019 8:00:00 AM

5 minute read

Managing a community can take a huge toll on your energy and mental health, no matter the size of the community. In order to manage an online community, you must often absorb and hold others’ emotions as you look to find solutions. You also have to do this in the absence of seeing your members face-to-face, which can be isolating and cause miscommunications.

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Topics: Community

How to Start Your Community Leadership Program

Posted by Carrie Melissa Jones on Sep 12, 2019 9:00:00 AM

4 minute read

You may be the main leader of your community, but it’s never smart to be the only leader. To be sustainable, growing communities need to empower many leaders in many roles. You cannot build a community alone. 

My work with political organizations and nonprofits especially has taught me how the most effective online communities identify, onboard, and train new leaders. It is simpler than it seems. Bringing on new leaders in your online community is really just a three-phase process that can be repeated as you need more leaders.  

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Topics: Community

How To Write Community Guidelines

Posted by Carrie Melissa Jones on Aug 13, 2019 8:00:00 AM

4 minute read

I recently spoke with a community builder who managed a community of over 1 million teenagers. Given the size and scope of her work, I asked her what her biggest challenge had been. She answered me without a moment’s hesitation: community guidelines and moderation. 

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Topics: Community

How to Select Members for Your Community Launch

Posted by Carrie Melissa Jones on Jun 27, 2019 11:00:00 AM

5 minute read

Like most things in life, a community launch is best done with support. Who you invite to join you in this effort to launch a community matters perhaps more than any other decision you will make in this endeavor.

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Topics: Community

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