The Power of Online Community Forums When The World Changes

Posted by Adrian Speyer on Mar 18, 2020 9:00:00 AM

5 minute read

There is something about that old curse "may you live in interesting times". 

We live on precipice of science figuring out how to reverse aging, tourists going to Mars and self-driving trucks. We are also in the scary time of a major pandemic, with unprecedented consequences. The longer COVID-19 is a real threat and our normal routines are changed, the more there will be elements that will become part of our habits. For example, I thought I was a frequent hand washer before, but now knowing how unclean so many places are, I think more hand washing will be in my future. Hopefully companies come up with a better way to keep the hand moisturized after so many washes.

There are also other lessons, though, and important ones for you and your online community. Ones that can be helpful now and after. Let's jump in.

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Topics: Community, News

Solutions that Scale: Cut Costs and Keep Customers Happy

Posted by Luc Vezina on Mar 16, 2020 8:30:00 AM

2 minute read

It’s been a while since we experienced a recession and had to make tough decisions around cutting costs. With the markets in turmoil because of the worldwide impact of the coronavirus, it’s time to do some contingency planning. 

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Topics: Community

Why Content Maintenance is Important

Posted by Sarah Robinson-Yu on Mar 10, 2020 11:45:00 AM

6 minute read

The business and technology world moves fast. Technologies and tools get outdated quickly and are constantly being replaced by superior alternatives. Do you remember those video cassettes, or those 3 ½ floppy disks? As a 90’s kid, I remember them all.

Well, those video cassettes were soon replaced by DVD’s, which were replaced by streaming services and Netflix. Those 3 ½ disks were replaced by the USB, then things like Google Drive or Dropbox.

You don’t see the older versions of these anymore (at least, not unless it’s in a cute vintage store, or in your grandma’s basement) because they’re irrelevant and outdated. All businesses have done away with the old to ensure that they remain relevant, competitive, in-line with competitors and meet customer demands.

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Topics: Community, Search Engine Optimization

How to Choose the Best Moderators for Your Community Forum

Posted by Sarah Robinson-Yu on Mar 3, 2020 9:00:00 AM

4 minute read

Moderation in a community forum is tricky business. Why?

Well, firstly because doing it well requires excellent judgment and social intuition.

Second, being a moderator seems to be wildly appealing to people who lack either of those traits.

Disagree? Pick a bad forum anywhere on the internet and somewhere along the line you’re likely to find moderators who are either apathetic, incompetent, bullies or all of the above.

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Topics: Community

The 3 Participant Conditions of Community Members

Posted by Carrie Melissa Jones on Mar 3, 2020 8:00:00 AM

3 minute read

“How do we get our members to participate?” 

Countless organizational leaders have asked this question, pondering perhaps what combination of magic, behavioral economics, and persuasive techniques will convince people to become active community members. This is, of course, coercion; this is not community building.

A better question to ask is: “Under what conditions will our community be valuable enough to people that they want to participate in it?”

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Topics: Community

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