[Support] Is Self-Serve Support the Panacea to Deflecting Tickets?

Posted by Charles Owen-Jackson on Apr 19, 2018 10:17:24 AM

3 minute read

The success of any business, regardless of industry, relies in large part on its ability to communicate effectively both with its customers and internally. That’s why selecting the right self-serve customer support platform is crucial – and it all starts with a strong, community-driven plan.

In this post, I will outline the key steps to take when producing an online community plan to prepare your organization for future success.

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Topics: Community

[Community] How to Consolidate your Digital Marketing and Community Management Efforts

Posted by Bradley Chalupski on Apr 13, 2018 9:45:52 AM

4 minute read

In a world where everyone’s talking about the benefits of digital marketing, it can be easy to forget the pitfalls. Although digital marketing is an essential tool for modern businesses to forge personal connections with customers in the way they expect and deserve, it does have its limitations.

In fact, these limitations are the reason overreliance on digital marketing can cause blind spots. And one of the most common blind spots is community management efforts.

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Topics: Community, Marketing

[Community] Avoid Having Your Community Held Hostage By Facebook

Posted by Adlai Salcedo on Apr 12, 2018 9:23:07 AM

4 minute read

If there’s one thing community managers fear the most, it’d have to be having their communities vanish. This is one of many risks that community managers face when they host their communities on platforms they don’t own, such as Facebook.

Since the unravelling of #DeleteFacebook, community managers who host their communities on the platform have been exponentially searching the internet for alternatives to decrease risks of vanishing, data leaking, and uncertainty of the future of the platform.

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Topics: Community

[Community] How #DeleteFacebook will impact Community

Posted by Ilanit Manor on Apr 5, 2018 9:05:57 AM

3 minute read

 

I’m sure you’ve heard by now of the Facebook exodus over the past few weeks in the latest movement to #DeleteFacebook … but in case you’ve been on a remote island, here’s the short version.

On March 17th, the New York Times and The Guardian reported that Cambridge Analytica pilfered data from 50 million Facebook users without their knowledge. This dates back to 2013 with a personality quiz app. We also learned that the data was allegedly used in the recent presidential campaign with targeted ads.

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Topics: Community

[Community] Gamification Tactics that Increase Engagement in Your Forum

Posted by Devin Trim on Apr 4, 2018 12:17:05 PM

4 minute read

Humans are competitive. And since the beginning of recorded time, our passion for creating and playing games has only grown.  In fact, humanity’s inclination for games goes so far back that we’ve even evolved circuitry in our brains devoted specifically to playing them.  

But here’s the thing with games: while everybody loves playing them, only a select few can intelligently create and implement them.

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Topics: Community

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