All companies look for ways to deliver customer support that's faster and better than their competitors because that's what customers want. And when customers get what they want, they're less likely to leave.
But most companies also think that delivering superior customer services comes with a hefty price tag. These companies, as it turns out, are happily mistaken. Delivering top notch customer service support doesn't have to be expensive, though many vendors who provide these types of services would like you to think so.