Sarah Robinson-Yu

Sarah is the Content Marketing Specialist at Vanilla Forums. Prior to Vanilla, Sarah worked in the public sector where she led and coordinated the strategic framework and operational policy development of business processes.
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Recent Posts

25 GIFs that only Community Managers will understand

Posted by Sarah Robinson-Yu on Jul 11, 2019 9:00:00 AM

6 minute read

For those of you working in the community space, we thought you'd appreciate a good laugh since you're probably drained (we know how busy you are!) Here are some Gifs that only you will be able to understand.

Let us know in the comments which one best describes you!

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How to Prevent Spam and Trolls from Wrecking Your Game Forum

Posted by Sarah Robinson-Yu on Jul 10, 2019 9:00:00 AM

5 minute read

Spam and trolls are an unfortunate reality for almost any community forum, but the world of competitive gaming seems to have more than its fair share. In fact, some gaming communities have developed such a huge reputation for toxic behavior that it has become a defining characteristic of their game. 

The big question is: how do you stop trolls and spammers from harming your community and detracting from the overall reputation of your game?

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Topics: Gaming

How an Online Community Helps Your SEO

Posted by Sarah Robinson-Yu on Jul 4, 2019 10:00:00 AM

6 minute read

If you’re considering getting an online community and are wondering if it’ll help your brands search engine optimization (SEO), the answer is YES! Well, “yes” if you choose to go with a branded community — not just any community will do. Communities built on social media platforms will not provide you with an SEO boost.

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Topics: Community, Search Engine Optimization

The Hows and Whys of Content Maintenance

Posted by Sarah Robinson-Yu on Jun 20, 2019 10:00:00 AM

6 minute read

The business and technology world moves fast. Technologies and tools get outdated quickly and are constantly being replaced by superior alternatives. Do you remember those video cassettes, or those 3 ½ floppy disks? As a 90’s kid, I remember them all.

Well, those video cassettes were soon replaced by DVD’s, which were replaced by streaming services and Netflix. Those 3 ½ disks were replaced by the USB, then things like Google Drive or Dropbox.

You don’t see the older versions of these anymore (at least, not unless it’s in a cute vintage store, or in your grandma’s basement) because they’re irrelevant and outdated. All businesses have done away with the old to ensure that they remain relevant, competitive, in-line with competitors and meet customer demands.

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Topics: Community, Search Engine Optimization

Three Stages of Community Development: Where is Yours?

Posted by Sarah Robinson-Yu on Jun 19, 2019 9:00:00 AM

6 minute read

Each and every community is different—no two communities are alike!

Communities differ based on a number of factors, including the brand personality, the purpose they serve (such as being a support community), the dominant personality types within that community and the types of behaviours that are encouraged within the community.

Communities also differ depending on the development stage that they're in.

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Topics: Community

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