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How To Create Community Member Personas
You may think that creating fancy strategy documents and perfectly-designed personas is a waste of time. I’m here to tell you: you’re probably right.
The truth is, the way that most organizations create community member personas is a complete waste of time. They are based on stereotypes, generalizations, or social media posts. As such, they can actually deepen community engagement problems and cause harm.

Carrie Melissa Jones
August 16, 2022
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