Charles Owen-Jackson

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5 Lessons Every Studio Can Learn from the Success of World of Warcraft

Posted by Charles Owen-Jackson on Nov 14, 2017 10:17:51 AM

3 minute read

To say that WoW is a great success would be a colossal understatement. For 13 years, it has maintained its place in the Guinness Book of World Records as the most popular MMORPG of all time. In fact, the astronomical success of WoW has transcended the world of video games to make a genuine cultural impact by spawning a South Park episode, and more recently, a movie franchise.

So, what is it about WoW that makes it so popular and able to thrive for so long in one of the fastest-moving industries of all?

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Topics: Gaming

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