Amol W.

Recent Posts

[Gaming] Tips for Mobile Video-based User Acquisition Campaigns

Posted by Amol W. on Nov 2, 2017 11:10:00 AM

3 minute read

 

As everyone fights over the same ad spots and market share, it seems there’s little room left for fair competition.

So how do you plan your mobile video ad campaigns? And how do you make the most of them once you have them?

Here are some useful tips for planning your mobile video-based user acquisition (UA) campaign.

 

Read More

Topics: Gaming

[Gaming] A 5-Step Plan to Build a User Acquisition Campaign for Your First Game

Posted by Amol W. on Oct 27, 2017 8:00:15 AM

2 minute read

A user acquisition campaign (UA) is a great way to reach a big audience quickly, but it can also become a money pit that burns through f your resources in no time, especially if you don't know what you’re doing.

Here are 5 simple steps to follow if you're planning your first UA campaign.

Read More

Topics: Gaming

[Gaming] A/B Testing to Boost your Mobile Game Revenue

Posted by Amol W. on Oct 25, 2017 8:00:18 AM

2 minute read

A/B testing is one of the most critical experiments to run; not only to improve your mobile game performance, but to boost your mobile game sales and in-game revenue.

The concept of A/B testing is to compare feedback with multiple elements from a set of sample users–in our case, the players. It can be done through ad creatives, placements, colors of ads, a variety of ad formats –basically anything.

Read More

Topics: Gaming

[Gaming] Super Low-Cost Player Acquisition Strategies For Indies

Posted by Amol W. on Oct 19, 2017 8:00:49 AM

3 minute read

One of the limitations of being an indie developer is that of 'budget constraint.' User acquisition in marketing is one area where things must be super low-cost if indies are to reach a mass audience on a limited budget.

Read More

Topics: Gaming

[Gaming] All Hail the Whales! Grow Your Gaming Community in 3 Simple Steps

Posted by Amol W. on Sep 11, 2017 8:00:13 AM

3 minute read

Which early users would you prefer to cultivate in your gaming community? The ones who play your games but seldom share with their peers, or the whales who constantly share great content, help other players and practically promote your game for you?

The answer is obviously your super-users!

Read More

Topics: Gaming

Blog Newsletter - Stay Updated!

Search this blog

Recent Posts

cireson
Contact us