Vanilla Forums
Community Blog

For Pros Just Like You

What's new!

Customer Service vs Customer Success: What's the Difference?

While it’s not uncommon to hear the terms “customer success,” and “customer service,” used interchangeably, one should be cautious of doing so. Yes, these terms are related and connected in various ways. They both involve helping customers, troubleshooting issues and providing valuable information, however using these terms as synonyms would be a mistake. 

This blog aims to dispel the differences between these two terms and make it abundantly clear what each of these mean.

Read More
Sarah Robinson-Yu

Customer Service vs Customer Success: What's the Difference?

9 min

Community Customer Success Customer Service

You're Being Watched: The Financial Impacts of Neglecting CX

6 min

Community Customer Success

Common KPIs For Online Community Forums

5 min

Community

How the Community Implementation Process Works at Vanilla

6 min

Community Product News

Is Your Online Community Included in Your Knowledge Base?

3 min

Community Knowledge Base

5 Crucial Features For Your Knowledge Base

6 min

Knowledge Base

5 KPIs For Your Knowledge Base

7 min

Support Knowledge Base

How an Online Community Forum Helps Your SEO

6 min

Community Search Engine Optimization

Do you have an Audience or an Authentic Community?

5 min

Community

15 Customer Self-Service and Experience Stats To Know (2020)

2 min

Community Customer Service

6 Principles for Online Community Design

6 min

Community

4 Nonprofits That Benefit From Their Online Communities

6 min

Community Nonprofit

Developing a Strategic Super Fan Program For Your Community

10 min

Community

Why Enterprise Organizations Need Community

6 min

Community

Operating Your Community Super Fan Program

9 min

Community

Using SSL (HTTPS) with Your Vanilla Forum

5 min

Product

5 Tips for Community Managers to Keep Members Engaged

5 min

Community News

How to Get Your Ghost Town Community Back on Track

6 min

Community

5 Tips to Create Valuable Content for Your  Community Forum

7 min

Community Marketing

5 Habits of Good Customer Service Teams

5 min

Support Customer Service

Support Customers Faster, Better and Cheaper with Community

5 min

Community Customer Service

The Marketing Executive's Guide to Community Investment

7 min

Community Marketing

KPIs, Analytics and Data: The Right Tools for the Job

11 min

Community

KPI Community Basics: Part 2 - The ABCs of KPIs

7 min

Community

Common Developer Relations Challenges and How to Address Them

10 min

Developer Relations

What is DevRel?

6 min

Community Developer Relations

4 Ways to Prepare For Your Community Migration

6 min

Community Product

AI: How Can it Be Used to Help with Customer Service?

6 min

Customer Service

How to Select Members for Your Super User Program

7 min

Community

6 Pieces of Conventional Community-Building Wisdom to Forget

3 min

Community

Optimizing Your Community Forum SEO: Q&A

4 min

Community Search Engine Optimization

5 Benefits of a B2B Customer Self Service Portal

6 min

Support Customer Service

4 Ways Community Can Help Reduce Churn Rate

6 min

Support

DevRel in 2020: Success Without Travel and in-Person Events

6 min

Community Developer Relations

How Can AI Help Community and Community Managers?

4 min

Community

How to Select Members for Your Community Launch

5 min

Community

10 Newsletters That Community Professionals Need to Read

6 min

Community News

How To Create Community Member Personas

5 min

Community

3 Benefits of a Soft Community Launch

3 min

Community

10 Quick Tips to Create Great Post in an Online Community

2 min

Community Marketing

The Whys and Hows of Community Guidelines

4 min

Community Marketing

How Real Should You Be As a Community Manager?

3 min

Community

The New Role of Community Managers

9 min

Community

8 Tips For Online Community Moderators

6 min

Community

7 Examples of Compelling Community Welcome Emails

5 min

Community

4 Steps to Successfully Rollout a Community Plan

7 min

Community

17 Ways to Take Care of Yourself

5 min

Community

3 Tips For Creating A Community Newsletter

3 min

Community

Why Companies are Making the Vanilla Switch For Their Community

6 min

Migration

Increase Traffic to Your Community Forum with These SEO Tips

5 min

Community Marketing Search Engine Optimization

Does Your Community Stand Out From Your Competitors?

6 min

How to Create Collaborative Community Mission & Vision Statements

8 min

Community

Managing the Community Ideation Process for Product Managers

8 min

Community

How To Increase Engagement in Your Online Community

7 min

Community

5 Steps To Revamp Your Online Support Community

7 min

Support

5 Must Have B2B Support Community Features

6 min

Support

KPI Community Basics: Part 1

5 min

Community

A Guide to Hiring an Online Community Manager

5 min

What Makes A Great Community? Your Members Have The Answers!

5 min

Community

New Vanilla Theming, 2020

3 min

Product News

3 Steps to Design a Community Engagement Plan

11 min

Community Customer Success

Why Executives Need To Care About Community

7 min

Community

It's Now or Never—Shifting Your Support Strategy Online

7 min

Support News

How a Human Response to COVID Led TripActions to Community

5 min

How to Create and Empower Social Support in Your Community

5 min

Community

Designing a People Centered Self-Service Support Experience

10 min

Community Support

3 Human Reasons Why People Join Online Community Forums

5 min

Community

Don’t Ship Your Online Community Forum Without C.A.R.G.O!

10 min

Community

4 Tips to Successfully Manage Your Remote Team

6 min

News

How to Deliver Support When Call Centers are Shutting Down

5 min

Community Support

How Companies are Handling COVID-19 in Their Communities

5 min

Community News

Why I'm Not Doing Social Distancing

3 min

Community News

Internal Community Forums: Enhance Culture and Maintain Innovation

8 min

Community

4 Great Online Communities to Make You Feel Connected

3 min

Community Gaming

The Power of Online Community Forums When The World Changes

5 min

Community News

6 Tips on How to Work from Home, Be Productive and Stay Sane

5 min

Solutions that Scale: Cut Costs and Keep Customers Happy

2 min

Community

Vanilla and COVID-19

1 min

News

5 Types of People in Online Gaming Communities

4 min

Gaming

Why Content Maintenance is Important

6 min

Community Search Engine Optimization

5 Ways Customer Success Managers Can Improve Product Adoption

6 min

Customer Success

How to Choose the Best Moderators for Your Community Forum

4 min

Community

The 3 Participant Conditions of Community Members

3 min

Community

How to Build an Online Community Forum

18 min

Community Marketing

7 Best Tips for Great Customer Service

9 min

Customer Service

What Is A Knowledge Base? How Can It Help My Business?

9 min

Knowledge Base

What Is Gamification? How Can It Help My Business?

8 min

A Closer Look: The Mix and Their Impact on Youth

5 min

Nonprofit

8 Real Tips To Become A Better Writer

11 min

What's the Most Effective Customer Support Channel for Your Business?

9 min

Support News

Is Your Community a "Swipe Right" Type Forum?

8 min

Community Customer Success

5 Reasons Brands Choose a Branded Community Over Social Media

6 min

Community

20 Stats About the Benefits of Online Community Forums

4 min

Community News

Failing on Customer Success? Learn From These Mistakes

8 min

Customer Success

Is There a Barrier Between Your Support Channels and Google?

5 min

Community Search Engine Optimization

5 Reasons B2B Businesses Need Support Communities

6 min

Support

What is SEO? How Can It Be Used to Increase Brand Visibility?

9 min

Search Engine Optimization

5 Signs You're Not Ready to Launch Your Community

5 min

Community

Happy Community Manager Appreciation Day!

5 min

Community

Are you building your community with the most valuable people in mind?

5 min

Community

KPIs, Analytics and Data: Making Sense of the Numbers

8 min

Community

Creating Impactful Knowledge Base Content

5 min

Knowledge Base

What the CCPA Means for Your Online Community

3 min

News

Why You Need to be Present as a Community Manager

4 min

Community

How and When to Acknowledge Your Community Members' Contributions

6 min

Community

5 Can't-Miss Books for Community Managers to Read in 2020

3 min

Community News

What's Your New Year's Resolution?

2 min

Community News

Control Your Platform & Your Community Destiny

10 min

Community

Top 10 Vanilla Blogs of 2019

7 min

Top 5 Countdown: Best Vanilla eBooks of 2019

7 min

Community Marketing News

Bipolar UK: A Nonprofit Community That Makes A Difference

7 min

Community Nonprofit

What Does it Mean that 60% of Fortune 50 Companies Invest in Community?

4 min

10 Years of Vanilla, 3 Shifts in Community

3 min

Community News

What is an Online Community Forum?

8 min

Community

What Is Ideation? How Can It Help My Business?

8 min

Community

3 Communication Theories for Online Community Builders

7 min

Community

How To Use Video Marketing To Grow Your Community

8 min

Community Marketing

How Social Connectivity Increases Brand Loyalty

6 min

Community

Q&A: Top SEO Questions and Answers

4 min

Community Search Engine Optimization

5 Steps to Build a Super Fan Program for Your Community Forum

7 min

Community

5 Tips for Indie Game Developers

4 min

Gaming

How To Measure Customer Emotions Better Than Your Competition

3 min

Support

Building a Nationwide Support Group to Fight Breast Cancer

6 min

Community News Nonprofit

The Knowledge Base and the Creation of Vanilla Knowledge

10 min

News Knowledge Base

Should You Enable Downvoting in Your Community?

3 min

Community

Using Online Communities To Inspire Brand Advocacy

11 min

Community Marketing

How to Start Your Community Leadership Program

4 min

Community

Accelerate Your Developer Relations With an Online Community

9 min

Community Support

A Closer Look: Mercy Ships and Their Community Impacts

5 min

Community Nonprofit

How To Secure Executive Buy-In

5 min

News

3 Weird Rules Your Community Forum Needs

4 min

Community

3 Reasons Why Branded Communities Fail

5 min

Community

Labour Day Weekend: Expectations vs. Reality

5 min

5 Tips for an Amazing CMX Summit Experience

4 min

News

3 Tips for Dealing with Community Trolls

3 min

Community News

How To Look After Your Moderation Team

4 min

Community

Scope: A Nonprofit With An Impactful Online Community

6 min

Community Nonprofit

7 Tips For Building Effective Customer Loyalty Programs

5 min

Community

5 Steps to Creating a Valuable Q&A Community

7 min

Community

How To Write Guidelines for Your Online Community Forum

4 min

Community

Why Sexism Stills Exists in Your Gaming Community

7 min

Community Gaming

3 Reasons Why Game Developers Should Encourage Mods

4 min

Gaming

Anatomy of a Webpage: 8 Amazing Tips for SEO & Conversion

7 min

Search Engine Optimization

SEO Fundamentals of Hosted Online Community Forums

6 min

Community Search Engine Optimization

Community Manager Strategies for Vacations, Holidays & Taking Time Off

4 min

Community

Learning to Say No Without Losing Relationships, Respect or Resolve

5 min

Developer Relations

25 GIFs that only Community Managers will understand

6 min

How to Prevent Spam and Trolls from Wrecking Your Game Forum

5 min

Gaming

Can Community Management Be Part-Time?

3 min

Community

8 Tips For Onboarding New Members in Your Community Forum

4 min

Community

Why Knowledge Base?

8 min

Knowledge Base

5 Tips To Help Your New Community Succeed

4 min

Community

The 3 Stages of Community Forum Development: Where is Yours?

7 min

Community

How to Diagnose and Treat Your Online Community

9 min

Community News

4 Tips for Creating a Vibrant Online Community

7 min

Community Marketing

How to Encourage Developer Community Collaboration from Day One

4 min

Community Developer Relations

6 Tools to Strengthen Your Community Work

7 min

Community

Be The Best You Can Be: CMGR Bootcamp

4 min

Community News

How Dev Spaces Should Fit Into Your Developer Community Mix

4 min

Community Developer Relations

Gamification in Community Forums: Increase User Engagement

6 min

Community Marketing

When to Join Developer Community Conversations and When to Lay Low

4 min

Developer Relations

Mitigating Toxic Behaviour: 4 Lessons from Overwatch

7 min

Gaming

5 Biggest DevRel Challenges (and how to mitigate them)

8 min

Developer Relations

What is CX? Why is Customer Experience Important?

8 min

Customer Success

Building A Community Super Fan Program That Rocks

11 min

Community

How Collaboration Can Strengthen Your Developer Community

6 min

Developer Relations

The Chinese Cybersecurity Law: The Impacts on Multinational Organizations Operating Communities in China

5 min

Community News

3 Steps to Get Executive Buy-in for Community Management (2019)

4 min

Community News

Adaptive Leadership for Online Community Managers

6 min

Community

The Google Plus Shut Down: How to Tackle Your Google Community Migration

9 min

Community News Migration

Avoid These Mistakes With Your Forum Migration

5 min

Community

The New KPIs for Community Managers

8 min

Marketing

5 Customers Extending Vanilla to New Heights!

3 min

Product

Best of Vanilla 2018 - My Favorite Blogs

3 min

Community

10 New Year's Resolutions for Online Community Builders

9 min

Community

7 Key Areas to Focus Your Online Community Renovation Efforts

10 min

Community

18 Community Leaders Chime in on The Future of Online Community for 2019

4 min

Community

8 Gaming Community Trends to Watch Out For in 2019

6 min

Gaming

How Community Helps to Increase Brand Loyalty

5 min

Community

3 Customer Success Strategy Frameworks You Can Start Using Today

8 min

Customer Success

3 Delightful Tactics You Can Use to Treat Your Community Anytime

5 min

Community

New Boilerplate Theme: A New Way to Create Beautiful Themes with Vanilla

3 min

Product

How to Get More Out of Your Online Community Without Asking Them for More

7 min

Community

Transitioning From Live Events to Your Online Community

4 min

Community

How to Conduct Community Member Research Interviews

6 min

Community

How to Turn Negative Feedback into a Marketing Opportunity with Your Online Community

3 min

Community

Inspiration for Mediating Conflict in Your Community

4 min

Community

How Poor Game Design Devastates Communities and What to Do About It

3 min

Gaming

5 Key Characteristics of a Community of Brand Advocates

3 min

Community Marketing

Where to Find New Members of Your Pre-Launch Gaming Community

2 min

Gaming

Accelerating and Scaling Customer Success in SaaS

5 min

Support Customer Success

The Rise of Influencers in Game Promotions

2 min

Gaming

Do You Wanna Know a Secret? Secret Groups Now Available!

2 min

Product

How Your Community Can Amplify Your Content Marketing Strategy

3 min

Community

4 Essential Ways Online Communities Enhance B2B Customer Experiences

3 min

Community

What Does a Great Post-Launch Video Game Website Look Like?

4 min

Gaming

How Community Marketing Presents a Huge Opportunity for Building Developer Relations

8 min

Community

How to Grow Your Gaming Community by Engaging Influencers

8 min

Gaming

Do You Want to be a Great Moderator? This is How You Do It.

8 min

Community

Community Manager Time Management: Maximize Results in the Time That You Have

3 min

Community

subscribe-1

Subscribe to the Community Corner Newsletter and get expert insight and analysis on how to get the most out of your online community every Friday.

Customer Experience Update