Dear Sir or Madam,
Congratulations on your recent promotion to CEO of Jurassic World. I understand that this will be a trying and stressful time due to recent containment related blips on your public-facing customer-networking relationship caused by an enraged dinosaur eating everyone in your primary location. While this situation was clearly anomalous, it has had a potentially catastrophic effect on your positioning within the dinosaur-related entertainment vertical.
While it’s too late to put that metaphorical dinosaur back in its cage, as a leading Professional Internet™ in my field I have some recommendations as to how your predecessor could have leveraged the power of online community to prevent such events and minimise their effect on customer engagement and fiscal results over the coming quarter.